Episode Five - B2B Digital Selling Series
How Talent Acquisition and Recruitment is Broken for B2Bs! - Unless you know a raft of different people, you will need to employ someone in Talent Acquisition or the services of either a recruitment agency, LinkedIn or a consultant to help you.
When it comes to sales and marketing in the B2B arena, I can safely say you’re going to be in for a bumpy ride and quite possibly you’ll lose your company – why – because in the main, you are being told a bunch of ‘huey’ because very few, if any, know the necessary blend required to build an effective sales and marketing team – fact.
If you think I’m talking nonsense, join me to learn why Recruitment and Talent Acquisition are unable to fulfil the roles they purport to offer in today's cut-and-thrust of B2B Technology, SaaS and Services, sales and marketing.